Our story
A love letter to matcha — where the ancient art of the whisk meets the modern love of aesthetics.
Equal parts tea ceremony and modern treat
We’re a brand that’s equal parts artisanal tea ceremony and modern aesthetic treat. Playful, bold and deliciously approachable.
We’re flipping the script on traditional, dark-green matcha by wrapping it in a vibrant, “soft-girl” bubblegum pink world. It’s not just a drink; it’s a lifestyle — a daily ritual that feels like a little cup of heaven.
Our brand is a love letter to matcha. We’re blending the ancient art of the whisk with the modern love of aesthetics.
Authentic. Pure. Playful.
Three little ideas sit at the heart of everything we make.
Authentic
The traditional bamboo whisk represents the authenticity and freshness of the preparation process — matcha the way it’s meant to be made.
Pure
Our tea leaves represent the purity of the matcha plant — simple, honest and good for your day.
Playful
Bold, rounded and friendly. We want matcha to feel warm, comforting and just a little bit indulgent.
Every detail has a meaning
Three steps to your little cup of heaven
The ancient art of the whisk, made simple.
Scoop
Sift your matcha into the bowl for a silky, clump-free base.
Whisk
Add warm water and whisk in a zig-zag until frothy and bright.
Sip
Enjoy it slowly, or pour it over milk and ice for a treat.
Made for your daily ritual
Authentic
Prepared the traditional way, with a bamboo whisk.
Pure
Real tea leaves — vibrant colour, naturally sweet taste.
Beautiful
Pink-and-green design you’ll love to see on your shelf.
Everyday
A little bit of heaven in a cup to make your day.
Ready for your little cup of heaven?
Shop our whisking sets, matcha powder and combos.